Nicolo Sanna, President and CEO of Netuitive and member of the North American board of the Economy of Communion Initiative

Who says idealism and business can’t mix? Nicolo Sanna, President and CEO of Netuitive and member of the North American board of the "Economy of Communion" Initiative, which promotes ethical and social entrepreneurship, spoke to Integral Economic Development Program students about the concept of social enterprise. Using the idea of business as a force for good, Dr. Sanna reconciled the ability of for-profits to make money while at the same time make a difference, using business acumen to create profits which are then used to fund social development. By working within their own communities, these enterprises have both the accountability and the local knowledge to impact lives and create sustainable change. As Dr. Sanna explained,” It is not enough to fish for people, or even to teach them to fish. We must be willing to fish with them; to understand their lives, their abilities, and their needs. Only in that way can we hope to influence development.”

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